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2004
  • 6th World Media Economics Conference

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    6th World Media Economics Conference

    Montréal, Canada
    May 12-15, 2004



    PROCEEDINGS

    THURSDAY, MAY 13

    9:00-10:15
    THEME SESSION - Media Concentration and Market Failure

    Moderator: Robert G. Picard, Jönköping University, Sweden

    Local Media Concentration in America Eli M. Noam, Columbia Business School, United States

    Media Concentration in the U.S. and European Union: A Comparative Analysis Alan B. Albarran, The University of North Texas, United States; Bozena I. Mierzejewska, University of St. Gallen, Switzerland

    Concentration and Vertical Integration in the European Television Production Market Mercedes Medina, University of Navarra, Spain; Monica Herrero, University of Navarra, Spain

    Cinema Distribution and Exhibition in Austria - An Analysis of the Economics of Market Failure and Imperfect Competition Paul Murschetz, University of Cologne, Germany; Bozena I. Mierzejewska, University of St. Gallen, Switzerland

    10:30-12:00
    OPEN SESSION - Issues in Media Firm Culture, Control and Governance

    Moderator: Bozena I. Mierzejewska, University of St. Gallen, Switzerland

    Who Sits on the Board of Publicly Traded Newspaper Companies? Ties to Financial Institutions and Leading Advertisers Soontae An, Kansas State University, United States; Hyun Seung Jin, Kansas State University, United States

    Empirical Analysis on the Capital Operation Effect of Media Industry in Mainland China Guo Miao (Ph.D. Student), Tsinghua University, P.R. China

    AOL Time Warner and WorldCom Corporate Governance and Diffusion of Authority Richard A. Gershon, Western Michigan University, United States; Abubakar D. Alhassan, University of Florida, United States

    An Analysis of Media Cultures: Radio and TV Stations, Newspaper and Magazine Companies Li-chuan Mai, Beijing Normal University; Zhuhai Campus, P.R. Chin

    Joint Venture, Managerial Control and Editorial Change: A Case Study of The Modern Man and the Implications for Foreign Participation in China’s Media Market Yiu Ming To, Hong Kong Baptist University, Hong Kong

    13:15-14:30
    THEME SESSION - Media Firms Strategy at Work

    Moderator: Hsiang Iris Chyi, The Chinese University of Hong Kong, Hong Kong

    Diversification Strategy, Diversity and Performance among Publishing Companies Hans van Kranenburg, University of Maastricht, The Netherlands

    Globalization through Partnerships: Examining Cross-Border Acquisitions and International Joint Ventures in the World Media Markets Sylvia M. Chan-Olmsted, University of Florida, United States Byeng-Hee Chang, University of Florida, United States

    Home Country Advantage, Ownership Advantage and Transnational Advertising Agencies: Implications for Media Companies Dan Shaver, The University of Central Florida, United States; Mary Alice Shaver, The University of Central Florida, United States

    Western Media Corporations’ Strategic Behavior in Transitional and Emerging Markets Zhan Li (Ph.D. Candidate), The Ohio State University, United States; John Dimmick, The Ohio State University, United States

    14:30-15:15
    MINI SESSION - Media and Economic Decisions

    Moderator: Alfonso Sanchez-Tabernero, University of Navarra, Spain

    Media and Manias: News and Economic Decision-Making Dominique Augey, Université Aix-Marseille; France Colette Brin, Université Laval, Canada

    The Media Attention Hypothesis Martin Boyer, HEC Montréal, Canada

    15:30-16:30
    PANEL SESSION - Specific Canadian Issues

    Moderator: Fred Fletcher, York University, Canada, and Chair, Canadian Media Research Consortium

    Recoupment on Subsidised Feature Films and Television Programs: The Canadian Experience Stuart McFadyen, University of Alberta, Canada; Adam Finn, University of Alberta, Canada; Allan Brown, Griffith University, Australia; Colin Hoskins, University of Alberta, Canada

    Television and Cultural Identity: Lessons from the Canadian Model Jean-Pierre LeGoff, HEC Montréal, Canada

    Globilazation of Culture: The Value of Internet Access to Canadians Adam Finn, University of Alberta, Canada; Stuart McFadyen, University of Alberta, Canada; Wiktor Adamowicz, University of Alberta, Canada; Wuyang Wu, University of Alberta, Canada

    16:30-17:30
    PANEL SESSION - Media Deregulation and Policy in the UK

    Moderator: Florian Sauvageau, Université Laval, Canada

    Regulatory Change in the Convergence Era: The Economic Significance of the UK Communication Act 2003 David H. Goff, University of Southern Mississippi, United States

    Regulating The BBC Martin Cave, Warwick Business School, United Kingdom; Richard Collins, Open University, United Kingdom; Peter Crowther, LeBoeuf, Lamb, Greene & MacRae, United Kingdom

    Media Deregulation and Broadcasting Rights: A Case Study of Scottish Football Ian Elliott, Glasgow Caledonian University, United Kingdom Lisa Fingland, Glasgow Caledonian University, United Kingdom

    FRIDAY, MAY 14

    8:45-10:00
    OPEN SESSION - Issues in the Offline Newspaper Industry

    Moderator: Li-chuan Mai, Beijing Normal University, Zhuhai Campus, P.R. China

    Newspaper Circulation Size, Circulation Type, and Marketing and Circulation Costs Robert G. Picard, Jönköping University, Sweden

    Comparing the Effects of Official and Price on Circulation of Newspapers, using China as an Example Chen Zhongyuan, China Education Press Agency, P.R. China

    Caught in the Churn: The Effects of Sequential Ownership Changes on a Newspaper’s Content Miles Maguire, University of Wisconsin Oshkosh, United States

    Plan to Develop the Portuguese Regional and Local Press Paulo Faustino, Independente Universidade, Portugal

    10:15-11:00
    MINI SESSION - Theoretical and Methodological Considerations

    Moderator: Mary Alice Shaver, University of Central Florida, United States

    Cultural Industries Economics Claude Martin, Université de Montréal, Canada

    Researching Media Management and Media Economics: Methodological Approaches and Issues Gillian Doyle, University of Stirling, United Kingdom; Simon Frith, University of Stirling, United Kingdom

    11:00-12:15
    THEME SESSION - Competition in the Media Industry: From Theory to Practice

    Moderator: John Dimmick, The Ohio State University, United States

    A Helical Model of Media Competition, Innovation and Performance Richard van der Wurff, University of Amsterdam, The Netherland

    Competition between Public Service and Commercial Television in the European Market Alfonso Sanchez-Tabernaro, University of Navarra, Spain

    Intensive Competition and Company Failures in Subscription Pay Television: Some European Experiences Nikos Leandros, Panteion University of Social and Political Sciences, Greece; George Tsourvakas Aristotle University of Thessaloniki, Greece

    Effects of Award Competitions on Market Competition in the Motion Picture Industry Mark A.A.M. Leenders, University of Amsterdam, The Netherlands; Gerda Gemser, University of Groningen, The Netherlands; Nachoem M. Wijnberg, University of Groningen, The Netherlands

    13:30-15:00
    OPEN SESSION - Issues in the Television Industry

    Moderator: George Tsourvakas, Aristotle University of Thessaloniki, Greece

    The Changing Role of Public Broadcasting System in the Television Markets Marco Gambaro, University of Milan, Italy

    The Long, Hard Road to Digital Television in Europe Allan Brown, Griffith University, Australia; Robert G. Picard, Jönköping University, Sweden

    A Multi-Channel and Multi-Service Television Platform: The Case of BskyB Benedetta Prario (Ph.D. Student), University of Lugano, Switzerland

    The Development of Pay Television in Australia Rodney Tiffen, University of Sydney, Australia

    Exploring Factors Affecting the Evaluation of Cable Network Brand Extension Byeng-Hee Chang (Ph.D. Student), University of Florida, United States; Jiang Bae (M.A. Student), University of Florida, United States; Seung-Eun Lee (Ph.D. Student), University of Florida, United States

    15:15-16:15
    OPEN SESSION - Issues in the Online Newspaper Industry

    Moderator: Hans van Kranenburg, University of Maastricht, The Netherlands

    Online Newspapers: A Substitute for Print Newspapers and Other Information Channels? Ester de Waal, University of Amsterdam, The Netherlands; Klaus Schoenbach, University of Amsterdam, The Netherlands; Edmund Lauf, University of Amsterdam, The Netherlands

    Who Would Pay for Online News? An Empirical Study on the Viability of the Subscription Model Hsiang Iris Chyi, The Chinese University of Hong Kong, Hong Kong

    Online Business Models in Greece and the UK: A Case of Specialist Vs Generic and State-Owned Vs Privately Controlled Online News Media Alexandros Arampatzis, Edge Hill University College, United Kingdom

    16:15-17:15
    PANEL SESSION - Market Analysis, Problems and Challenges of Introducing Digital Television and Interactive Television into Asia: Three Major Case Studies of China, Korea and Taiwan

    Moderator: Stuart McFadyen, University of Alberta, Canada

    HDTV and Interactive TV: Promises and Challenges in China T.Y. Lau, University of Washington, United States; Feng Guangchao, Henan University, P.R. China

    Pricing Strategies of Internet VOD Services and their Impact on the Broadcast Market in Korea Sora Park, Kwangwoon University, South Korea Byoung-sun; Kim, Yonsei University, South Korea

    The Co-opetition Analysis of Digital Television and Broadcasting Video Platform in Taiwan Yiu-li Liu, National Chengchi University, Taiwan

    SATURDAY, MAY 15

    8:45-10:15
    OPEN SESSION - Issues in Cultural Diversity and Proximity

    Moderator: Piet Bakker, University of Amsterdam, The Netherlands

    Cultural Diversity in the Movie Industry: A Cross-National Study François Moreau, Conservatoire national des Arts et Métiers (Paris); France Stéphanie Peltier, Université de Paris, France

    The Ecology of a Dual Television Market: Competition and Diversity in the Netherlands Andrea Roth, University of Amsterdam, The Netherlands

    Emerging Korean Film Industry: A Case Study on the Strong Presence of Korean Film in the Domestic Market Lee Moon Haeng, Sung Kyun Kwan University, South Korea

    Cultural Proximity and the Type of Korean Television Programs in the Asian Market Mi-kyung Kim, Chungwoon University, South Korea

    Diversity in Media Content: An Agenda for Diversity Research in Media Industries Sangho Seo (Ph.D. Student), The Pennsylvania State University, United States

    10:30-12:00
    THEME SESSION -- Technological Environment: Forging New Business Models

    Moderator: Gillian Doyle, University of Stirling, United Kingdom

    Remuneration in Cyberspace: To Conceive Information like a Public Good Jean-François Morin (M.A. Candidate), Université Laval, Canada

    Balancing Business and Public Interest: Theoretical Scenarios on How Standardization and Copyrights Regimes Impact the Structure, Conduct and Performance of the Market for Learning Objects Metthijs Leendertse, Universy of Amsterdam, The Netherlands

    The End of the CD as We Know It... Piet Bakker, University of Amsterdam, The Netherlands

    Determinants of Webcasting Business Models: A Comparative Study of South Korean and United States Leading Webcasters Louise Ha, Bowling Green State University, United States; Richard Ganahl, Bowling Green State University, United States

    TIVO - The Next Big Thing? DVRs and Television Advertising Models Eileen O’Neill, Arizona State University, United States Marianne Barrett, Arizona State University, United States


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