Report Card on Canadian News Media
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01 Report Card on Canadian News...
02 Part One:
03 The Areas We Examined...
04 Interest in News
05 Where Canadians Get Their News
06 North American and European...
07 National and Local Canadian...
08 News on the Internet
09 Top Internet Sites for...
10 Canadians Watch Canadian...
11 Canadians Have Routines...
12 Part Two:
13 Elements of Credibility
14 Media Accuracy
15 Quote
16 Reporter Bias: Canada
17 Reporter Bias: U.S.
18 Quote
19 Fairness and Balance
20 Fairness and Balance
21 Media Accountability
22 Media Responsiveness
23 Sensationalism and Trust
24 Quote
25 Are the Media Independent?
26 Who Influences the News?
27 Consolidation & Ownership
28 Role of the Media in Society
29 Comparing News Media
30 Satisfaction with Aspects...
31 Quote
32 Understanding News Stories
33 Features of the French (Quebec)...
34 Interest in News
35 Media Role in Society
36 Television vs. Newspapers
37 Part Three:
38 Report Card
39 Methodology
40 Research Team and Links

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  • We asked two questions about sensationalism. The first asked Canadians about whether they perceived the news to be sensational, which was defined as exaggeration or 'focus on emotional details in order to attract attention or make a point.'

  • In response, most Canadians—92%—reported seeing sensationalism in the news.

  • Our next question asked respondents who said that the media were 'often' or 'sometimes' sensational to comment on whether their trust in the news was affected.

  • 63% of those respondents say sensationalism affects their trust in the news media

  • Younger people say sensationalism in the media is more likely to affect their trust.

  • Quebeckers are more likely to see sensationalism but less likely to be bothered by it

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