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- The literature makes a strong case for the existence of two distinct media systems, based on language and culture, and fostered by public policy
- Therefore, we are looking at distinct publics telling us about their responses to their own media systems. For many purposes, this can be said about English Canadian and American news media as well, even though there is somewhat greater overlap in exposure
- Given the existence of distinct media systems, with well established cultural differences, we expected to find clear, if often subtle differences in media use patterns, expectations and attitudes.
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