State of the Media in Canada
The future of Canadian journalism is uncertain. It depends not only on the development of new business models and revenue streams for the conventional media, but also on its ability to adapt to the new digital environment and to engage audiences in spite of increasing competition for their attention. Journalists, politicians, and the public need to examine Canada’s news media and theorize what its future holds. In response, the CMRC has undertaken a study that looks into the changing media landscape, emerging alternative news models, and audience attitudes. More »
Candian Internet Project
A partner in the World Internet Project, the Canadian Internet Project conducts periodic representative national surveys of Internet use, conventional media use, and audience attitudes. The surveys explore the reported behaviour and attitudes of Internet users and non-users, and investigate the economic, cultural, and social implications of the Internet in Canada. Its latest survey,
Canada Online! The Internet, Media and Emerging Technologies, offers insights into both new and conventional media use in Canada and the social, economic and cultural impact the Internet is having on Canadians. More »
The Credibility Gap
Released in 2004, the Consortium’s first survey on audience attitudes toward the media was the first independent study of its kind in Canada. The relationship between Canadians and their news media was not as bad as anticipated. Canadians wanted Canadian news, and they were slightly more positive in general than U.S. respondents around key measures of media credibility. Four years later, the Consortium once again contacted Canadians to find out if their attitudes toward the media had changed. While there are signs of declining interest and increasing cynicism among audiences, more Canadians appear to be consuming news via digital platforms. And it appears that they may be going online because of a preference for quality content. More »
Online Canadians and News
This study looks at daily media use and news consumption. It consists of 1,000 interviews, and its key objective is to understand the interplay of the internet and traditional media among those who have access to both. More »
News Audiences in Quebec
In a world saturated with news and information, the overall time spent accessing them with not increase. It is reasonable to believe that legacy media audiences will diminish as people increasingly go online for news and information. How quickly will this happen? How big will the online migration be? Which media will benefit, or which will lose from this? What are the factors that will affect audience attitudes and behaviour? In 2007, the CEM launched a multi-year research program that looks into the evolution of audience news behaviour and practices in Quebec. It conducted its first survey of Québécois francophones in the beginning of 2007, followed by a second survey in 2009. These surveys look into what kinds of media that audiences regularly access for news, how long they spend consuming news and information, and which news topics interest them most.
Quality in Journalism
This project aims to understand how journalists in Quebec define quality in journalism. Researchers conducted a series of 60-minute, semi-structured interviews, which sampled 66 journalists, news managers, and executives in the Montreal news media.
Fairness in the Media
This survey probes the perceptions of journalists and newsmakers as to what constitutes fairness in news coverage. It involves interviews with members of the Parliamentary Press Gallery and Members of Parliament. More »
The Network for Journalism Excellence
Launched as an outgrowth of the Consortium’s first Credibility study in 2004, this project aims to develop an inventory of journalistic best practices and public expectations through surveys of journalists, focus groups, and public forums, intending to promote the discussion of excellence in the industry and to develop mid-career training opportunities for journalists. The project involves colleagues from several universities and media organizations. More »
Public Financing of Television Programs in Canada
Various sources estimate the public financing of independent productions to be 50 to 60 per cent of total production costs in Canada, depending on the level of aggregation and the type of program considered. While a very high amount of public dollars go toward television production financing, we do not know how they are distributed according to a number of key factors: audience share, broadcaster, type of television program, producer, and how effective the programs are in achieving their public policy goals. This project aims to draw a complete portrait of public financing of television programs in Canada from existing public data and the analysis of previous research, including academic, private sector, and government reports.
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